Following her graduation (with honors) from Oral Roberts University with a degree in BS in Media and a concentration in Convergence Journalism, Sarah began her career at a local personal injury law firm in Tulsa, Oklahoma.
There, she managed and solely operated the marketing department where she learned about WordPress, web design & development, graphic design & branding, marketing collateral, direct mail marketing, social media marketing, SEO, and content marketing.
She later moved to Brown Jones Law (now Anderson & Associates, PLLC), where she held the position of Marketing Coordinator, building their marketing department from the ground up. She worked with the founding attorney to develop their branding strategy, marketing collateral, website design & development, content marketing, social media marketing, and go-to-market strategy.
As a digital marketing consultant, Sarah has managed several consulting engagements for small to medium-sized businesses over the last 10+ years. Her previous clients range in industry from business-to-business to business-to-consumer.
In all her previous engagements, she has gained experience in a variety of digital marketing expertise. This is especially true as it relates to marketing technology software and platforms. As a generalist, Sarah has been able to combine her years of research, experience, strategy, and best practice to benefit all of her clients that are specific to their business objectives, challenges, and niche.
Areas of Expertise
Branding & Re-Branding Strategy & Execution
Digital Photography & Editing
Graphic Design & Color Psychology
User Experience & Design
Google Local Listings
Search Engine Optimization (SEO)
Web Design & Development (WordPress)
Consumer Psychology & Behavior
Content & Inbound Marketing
Lead Scoring & Nurturing
Marketing Campaign Strategy & Planning
Marketing Technology & Operations
Omni-Channel and Integrated Marketing
Social Media Marketing
Video Production & Editing
Writing & Editing